The Prabhas-starring film “Salaar: Part 1 – Ceasefire” won’t be distributed at major theatre chains like PVR INOX and Miraj Cinemas in the South, according to news agency PTI, since Hombale Films has accused them of supporting Shah Rukh Khan’s “Dunki.”
Today, December 21, the day before Hombale Films’ “Salaar,” the SRK film “Dunki,” presented by JIO Studios, Red Chillies Entertainment, and Rajkumar Hirani Films, will be released in theatres.
A representative for Hombale Pictures claims that while PVR INOX and Miraj Cinemas had assured the banner that “Salaar” and “Dunki” would have “equal showcasing,” they are not honoring their commitment. “We will not be releasing in PVR INOX, MIRAJ in southern states due to unfair showcasing to ‘Salaar’. We have been talking about it with them for the past two days. ” An official from the production company stated in a statement that PTI cited.
“They went against their agreement by opening all shows and screens just for ‘Dunki.'” The representative stated, “They had promised to provide equal showcasing when discussed, but they are not doing so today. Since then, hashtags on X (previously Twitter) have begun trending, such as #BoycottPVRInox and #BoycottPvrAjayBijli.
About Salaar
Regarding the movie’s projected opening day haul, Sacnilk.com reports that Salaar: Part 1-Ceasefire has managed to secure 1,398,285 tickets for its opening day in all languages and is expected to bring in ₹29.31 crore. The movie is expected to play in 10430 theatres when it opens. With the most Telugu showings (4068) and the most Hindi showings (3803).
The big-budget action movie “Salaar: Part 1-Ceasefire” centers on the stories of Deva and Vardha. Portrayed by Prabhas and Prithviraj Sukumaran, respectively, and is set in the made-up city of Khansaar. Two buddies who eventually turn into fierce competitors are at the center of the narrative. The movie, which is being directed by Prashanth Neel, will be available in Telugu, Kannada, Tamil, Malayalam, and Hindi. Conversely, ‘Dunki’ is a charming story about four companions who set out to explore new lands. It outlines the transformative path they are going to take to fulfill their ambitions.
“It’s a holiday season and we are all film lovers; we’re getting to see a Rajkumar Hirani-Shah Rukh Khan’s film. And a Prashanth Neel-Prabhas film we should all be celebrating.” Actor Prithviraj Sukumaran said to ANI in reference to the two films’ box office battle. I can’t wait to see both flicks on opening day. This Christmas season, there are two excellent films for movie buffs to enjoy. What a wonderful way to cap off a spectacular 2023 if both of the films go on to become blockbusters, which I have no doubt they will. I am excited about it.”
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